“Christians today increasingly find ourselves on the margins of our culture. In fact, we live in a post-Christian culture. The majority of people in the West have no intention of ever attending church. Most only utter the name of Christ as a swear word. Some prominent churches are growing, but much of this is transfer growth rather than true evangelistic growth. Yet many of our approaches to evangelism still assume a Christian mentality. We expect people to come when we ring the church bell or put on a good service. But the majority of the population is disconnected. Changing what we do in church will not reach them. We need to meet them in the context of everyday life” (emphasis mine; Tim Chester and Steve Timmis, Everyday Church, p. 10).
The paragraph above is both discouraging and compelling at the same time. It is discouraging because it highlights a truth regarding the lack of influence the church seems to be having in the culture. It is compelling because it inspires the follower of Christ to be intentional with the gospel message. As a believer, I must take the gospel with me, both in word and deed, wherever I go. I must be prepared to meet people where they are “in the context of everyday life” if I am to have any hope of reaching them with the power of the gospel. What do you suppose it would look like if every believer within the body of Christ became intentional and took this idea seriously? I am talking about local churches everywhere becoming serious about the Great Commission by living and sharing the gospel of Christ. I have to say I get excited just thinking about the possibilities.
Mack Stiles wrote a powerful, little book about the importance of developing a culture of evangelism within the local church. “Evangelism: How the whole Church speaks of Jesus,” is a brief but potent volume that highlights the importance and necessity of individual Christians being intentional in their efforts to engage in conversations with those within their sphere of influence. In the foreword, David Platt explains, “It is a culture of evangelism that is not ultimately dependent on events, projects, programs, and ministry professionals. Instead, it is a culture of evangelism that is built on people filled with the power of God’s Spirit proclaiming the gospel of God’s grace in the context of their everyday lives and relationships” (Evangelism, p. 14-15).
Stiles points his readers to the relationship between personal evangelism and cultures of evangelism, describing the way in which it should be a “both/and” arrangement rather than an “either/or” arrangement. He clarifies, “I appreciate personal evangelism, and we need to be equipped for it. But since I believe in the church as the engine of evangelism, we need to develop cultures of evangelism in our local churches, too. We want whole churches that speak of Jesus…It just makes sense to share our faith alongside friends” (Evangelism, p. 42-43).
Matthew’s gospel describes the way in which Jesus was moving “throughout all the cities and villages, teaching in their synagogues and proclaiming the gospel of the kingdom and healing every disease and every affliction” (Matt 9:35). The very next verse, however, describes the compassion Jesus felt for the people which should supply every believer with motivation for evangelism. Scripture tells us Jesus saw the people as “harassed and helpless, like sheep without a shepherd” (Matt 9:36). It is at this point Jesus emphasizes the dire need for laborers in the ripened harvest fields. We should “pray earnestly to the Lord of the harvest to send out laborers into his harvest” (Matt 9:38). It is not so much a matter of believers doing different things as it is a matter of believers being intentional with the gospel as they continue in their current activities. As Chester and Timmis remind us, “Most gospel ministry involves ordinary people doing ordinary things with gospel intentionality” (Total Church, p. 63).
What will it take for the local church to develop an intentional culture of evangelism? I believe a good starting point is cultivating a deep love for Christ and His gospel. That is something every Christian can do. That is something every Christian MUST do for the glory of God and the glory of the gospel of Christ to the ends of the earth.
Lord, send revival and let it begin with me. For the glory of Christ, Amen.